At Ascend, we’re committed to protecting your personal data and respecting your privacy. This policy explains how we collect, use, and safeguard information when you interact with us - whether through our website, our services, or in communication with our team.

Who we are

Ascend (“we”, “us”, “our”) is a digital marketing agency based in Cardiff, UK.
We provide SEO, PPC, and digital strategy services to clients across the UK and Ireland.

Website: www.weareascend.co
Email: hello@weareascend.co

How we use personal data

We only collect and use personal data when we have a lawful reason to do so. This includes:

• To deliver our services: Managing client accounts, processing payments, and communicating about projects.
• To improve our website and marketing: Using analytics to understand performance and user experience.
• To respond to enquiries: When you contact us via forms, email, or phone.
• For recruitment: When you apply for a position with us.
• With your consent: For sending marketing updates or insights, when you’ve opted in.

We never sell personal data to third parties.

The data we collect

Depending on your interaction with Ascend, we may collect:

• Your name, company, job title, and contact details.
• Communications and project details if you are a client.
• Website usage data (e.g., IP address, browser type, analytics data).
• Recruitment information if you apply for a role.

We aim to collect only the data necessary for each purpose.

Cookies and Analytics

Our website uses cookies and analytics tools (such as Google Analytics) to help us understand how visitors use our site and improve its performance.

You can control or disable cookies through your browser settings at any time.For more details, see our Cookie Policy

How We Store and Protect Data

We take data security seriously.All personal data is stored securely using encrypted systems and reputable cloud platforms that comply with the UK GDPR (such as Google Workspace and HubSpot).

Access is restricted to authorised personnel only, and our systems are regularly reviewed to maintain high security standards.

How Long We Keep Data

We only keep personal data for as long as necessary for the purpose it was collected:

• Client and project data: up to 6 years after project completion.
• Marketing data: until you unsubscribe or after 24 months of inactivity.
• Job applicant data: up to 12 months unless you ask us to retain it longer.

After this, data is securely deleted or anonymised.

Sharing Data with Third Parties

We may share personal data with trusted third-party service providers who support our operations - such as hosting platforms, analytics providers, or subcontractors.

All partners must comply with data protection laws and process data only under our instructions.
We never share data for unrelated marketing or sales purposes.

International Transfers

If we transfer data outside the UK, we ensure it’s protected by appropriate safeguards (such as Standard Contractual Clauses or adequacy decisions) in line with the UK GDPR.

Your Rights

You have the right to:

• Access the personal data we hold about you.
• Request correction or deletion of your data.
• Withdraw consent for marketing communications.
• Object to processing in certain circumstances.

To exercise these rights, please contact us at:
📧 hello@weareascend.co

We’ll respond to all valid requests within one month.

Data Breaches

In the unlikely event of a personal data breach, we will investigate immediately and notify the Information Commissioner’s Office (ICO) within 72 hours if required.
If the breach poses a high risk to your rights, we’ll contact you directly.

Changes to This Policy

We may update this policy from time to time to reflect legal or operational changes.
The latest version will always be available on this page, with the “Last updated” date shown at the top.

Contact Us

If you have any questions or concerns about how we handle your personal data, please contact:

Data Protection Lead
Ascend
📧 hello@weareascend.co
🌐 www.weareascend.co